Social media startup Social Rewards went live this week with an ambitious new service that aims to reshape the landscape of loyalty programs such as airline miles and hotel points, leveraging the power of social media to amplify marketers’ messages in a clever and cost-effective manner.
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Only a few days later, I’m needing to break my own “Top 10″ rule and add two more valuable resources, making it an even dozen. For founders who want to get into the nitty-gritty details of venture capital and angel financing documents, there are two online resources from leading Silicon Valley law firms that are well worth your time.
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Engaging with potential followers on Twitter or elsewhere is not complicated, but does require thinking and work. First, you need to engage in conversations that you find genuinely interesting. Second, you need to write and contribute your thoughts so that other readers know you’re not just endlessly repeating the work of other people. And finally, you need to amplify the words and deeds of people you find are interesting.
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